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Digital storyteller, content strategist, & copywriter
With over a decade’s experience, a strong track record, and much energy, my work spans news, human interest, arts and culture, and technical.
Having thrived in nonprofit, B2B, B2C, and higher education settings, my writing reflects my diverse background, longing for constant knowledge, and ability to get others to open up.
Copywriting
Community action & human interest
B2B & SaaS
Selected news articles
Travel & Nebraska
Opinion & arts
Content strategy
From non-existent strategy to seamless content-based cohesion
Organization: Nebraska Children and Families Foundation
Type: Nonprofit
Year: 2022
Problem: A major nonprofit with many public-private community partners didn’t yet have a cohesive storyline.
Solution: Create a value proposition, social media content calendar, and blog strategy that ties these elements together.
From muddled maze to intentional job search archive…
Organization: San Diego Workforce Partnership
Type: Nonprofit
Year: 2022
Problem: An effective nonprofit had excellent job search materials but difficult navigation.
Solution: Create a streamlined, digital experience, starting with digital outlines and ending in a streamlined, intentional site.
Social media campaigns
An incredible grant was empowering systems-involved young people…but nobody knew about it.
Organization: Nebraska Children and Families Foundation
Type: Nonprofit
Year: 2022
Problem: A major public-private nonprofit partner leveraged a grant to kickstart an internship program for young people who experienced foster care. The program, however, wasn’t yet well-known, and eventually, the grant would run out.
Solution: Interview remarkable young people in the community. Create a riveting series of long, short-form social media posts linking to longer blogs.
Result: The grant was renewed due to the awareness generated through these stories. Young people continue to feel empowered.